There are so many stories out there in the world today that lack originality, and use an extremely predictable plot. Nobody is interested in a story where you can predict the outcome of the entire story before it really even starts. Stories like that are exactly what I’m trying to avoid.
In a world where it seems like every possible thing that could be done in a story has already been done it is extremely difficult to think of something original. Instead of going to the conventional bucket, however, go to the place that hasn't been explored. It doesn't have to be anything outlandish, just something that people haven’t necessarily considered before.
When your story doesn't sound right on the first try don’t settle for that version. Keep on revising it until you strike gold. Take a couple of steps out of your comfort zone and try something different. Imagine it can be a success and it just might be. Always promote creativity in yourself and others.